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The Rise of Creative Directors: Why This Role is Saving Businesses in 2025
In 2025, companies that fail to recognize the strategic importance of their Creative Director are losing market share at an alarming rate.
John Mediana
Feb 35 min read
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Why Focusing on Short-Form Content Might Be Hurting Your Brand Today
Is short form content hurting your brand in 2025? We dive into the insights in this article!
John Mediana
Jan 214 min read
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The Future of Business: How CEOs Can Blend Technology & Creativity for Market Domination
While technology enables clients to take video production into their own hands, the lack of strategy and creativity.
John Mediana
Jan 205 min read
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The Future of Video Production: Are You Better Off Filming Yourself?
DIY video is rising, but pros bring strategy & quality. The future? A hybrid approach: clients film, experts refine for max impact.
John Mediana
Jan 205 min read
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Navigating the TikTok Ban: How Creators & Businesses Can Pivot and Thrive
Embrace the TikTok ban as an opportunity to grow. Stay calm, increase your content output, choose your next platform wisely.
John Mediana
Jan 188 min read
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Why Hiring Video Editing Freelancers on Upwork or Fiverr Might Be the Biggest Mistake You’re Making
Hiring video editing freelancers from platforms like Upwork and Fiverr might seem convenient, but it often results in inconsistent quality,.
John Mediana
Jan 135 min read
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Invisible Leadership: The Cost of Staying Silent in a Noisy World and How to Fix it
TL;DR: Your personal brand is your most undervalued asset as an executive. In today’s competitive market, staying invisible costs you...
John Mediana
Jan 115 min read
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Why Your Company’s Foundations Feel Shaky (And How to Fix Them)
Feeling stuck in your business? It’s likely due to misalignment in your purpose, vision, mission, and values.
John Mediana
Jan 86 min read
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How Do You Know When To Start Hiring a Creative Team? Why Hiring a Creative Team Will Transform Your 2025
Your business growth in 2025 depends on consistent, high-quality content—and you can’t do it all alone.
John Mediana
Jan 46 min read
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Struggling with Creative Bottlenecks? How the C.R.E.A.T.E. Framework Transforms Team Meetings into Growth Powerhouses
How the C.R.E.A.T.E. Framework Transforms Team Meetings into Growth Powerhouses
John Mediana
Jan 34 min read
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The Ideal Creative Team Structure: Blueprint for Business Success in 2025
The way you structure your creative team can make or break your business. In 2025, creativity isn’t just about making things look pretty.
John Mediana
Jan 25 min read
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Building Wealth through Personal Branding and Expert Coaching
Content creation is wealth creation, but also offer creation is wealth creation.
John Mediana
Dec 18, 20247 min read
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Podcasting 101: Essentials, Equipment, and Exploding Your Reach
Did you know that there are over five million podcasts out there right now? It might feel like a daunting task to carve out your niche,...
John Mediana
Nov 26, 20247 min read
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Video Podcast Gear under $500 in 2025
Video Podcast Gear under $500
John Mediana
Nov 25, 20244 min read
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Unleashing Virality: The Shift in Social Media Dynamics
TL;DR: Embrace the unpredictable nature of social media to harness the potential for viral content that doesn't hinge on your follower...
John Mediana
Nov 21, 20248 min read
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CEO Secrets: How to Craft a Personal Brand that Elevates Your Company
Alright, let's get into it. You’re a CEO, a founder, a leader—you’ve built something from scratch, or maybe you’ve taken the reins of a...
John Mediana
Nov 12, 20245 min read
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7 MOST Important Things I’ve learned about being a Content Creator in 2024
We need creative leadership in every company today. The industry is stale without innovators. These are 7 lessons I've learned.
John Mediana
Jul 9, 20247 min read
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Why Video Production is Key to Content Marketing Success for a Small Business in Gallatin, TN
Why Video Production is important to Small Gallatin Business
John Mediana
Jan 22, 20232 min read
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Permission-Based Marketing, Solved!
As a CEO, you need to stop wasting marketing dollars and reallocate that to building the personal brand.
John Mediana
Apr 18, 20212 min read
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Is Clubhouse a waste of time? 2 Best ways to use it for your business!
I wasted a disgusting amount of time on Club House rambling so you don’t have to and can outsource the research capability of it. TO PUT...
John Mediana
Mar 5, 20212 min read
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